Nigerian-American singer, Jidenna at the Vibe.NG forum titled “Community Meeting With The Chief: Album Versus Singles In Digital Era” recently held in Lagos said that his music, lyrics, sounds and collaborations are all geared towards building a bridge between people, races and nations. He further explained that it is the reason his songs have a blend of different cultural sounds especially the high-life blend with hip-hop so that all can relate to it.

It will be recalled that Jidenna, recently released his debut album titled “The Chief” which he explained was named after his late father’s title status which he intends to attain through his music. Jidenna revealed that he spent thirty days alone without seeing anyone to write the album.   He advised artists to see themselves as a small business and the earlier they realize that, the higher their chance of survival in the industry but if not, they could go into oblivion.

Jidenna said that one way he will push his songs in Nigeria is to do collaborations with Nigerian artists from different genres of music because he is versatile.

“I can decide to do a record with BurnaBoy, Wizkid or Davido,” he said.